Design

Breakfast club
concept project, visual identity, illustration


For this project, I developed a complete visual identity, SoMe materials and concept itself “The Breakfast Club“ which is a unique concept combining the social aspect of shared breakfasts with creative sketching sessions. It’s an innovative idea that encourages people to connect, celebrate 
the art of breakfast, and explore their creativity together. Currently, the project is in its conceptual phase, but I am excited to bring it to life soon!
I created a logo, custom lettering&font, and handdrawn illustrations to reflect the playful and communal spirit of the concept. Additionally, I also created copywriting to define the club’s tone of voice.